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About Zellyfi

The studio behind your AI agent

Zellyfi is a done-for-you AI agent and website studio in Tampa Bay, Florida. We build AI agents that answer questions, book appointments, and capture leads on your website — so the people who already visit your site stop slipping away.

The short version

  • We build AI agents that live on your website and answer, qualify, and book — 24/7.
  • Done-for-you: we build it, train it on your business, and put it live. No DIY chatbot builder.
  • A website agent, not a phone service — we’re honest about what we do and don’t do. Alyssa doesn’t answer phone calls.
  • Based in Wesley Chapel, Tampa Bay; working with businesses across the US.

What Zellyfi is

Zellyfi is a small, focused studio that builds AI agents for local service businesses — and the websites they run on. An AI agent is a trained assistant that sits on your website and holds a real conversation with a visitor: it answers questions about your services, gives honest ballpark pricing, qualifies the lead, and books the appointment straight into your calendar. It works at 9 PM, on weekends, and while your whole crew is out on a job.

We’re unrelated to similarly named e-commerce or Shopify apps. Zellyfi (zellyfi.com) does one thing: turn the traffic your website already gets into booked, captured leads.

What we build

AI agents for your website

A trained agent that greets visitors, answers real questions about your business, qualifies the lead, and books the appointment — around the clock. You review everything it says before it goes live, and every conversation and lead shows up in your dashboard.

Websites with the agent built in

When a business needs more than a widget, we design and build a fast, modern website with the AI agent baked in from day one — one partner for the site, the agent, and the search visibility behind it.

Who’s behind it

Zellyfi was founded by Max Sandborg, who runs it from Wesley Chapel in the Tampa Bay area. Max works directly with the businesses Zellyfi builds for — there’s no call center and no account-manager layer between you and the person building your agent. You can reach him at max@zellyfi.com or on LinkedIn.

How we work

Done-for-you means done-for-you. We build the agent, train it on your services, pricing, and service area, and put it on your site. Zellyfi’s AI is our own product — we design, train and run every agent ourselves, with guardrails we built — and we tune each agent to your business so it sounds like you and only says what you approve.

We’re early, and we’d rather be honest than oversell. If a competitor is a better fit for your situation, we’ll tell you. If something isn’t possible yet, we’ll say so instead of promising it.

Where we’re based

Wesley Chapel, Florida — in the Tampa Bay area. We serve businesses across the United States; the agents and websites are delivered remotely, so where you are is never a limitation. Being local to Tampa Bay just means we know the market first-hand when you’re here.

Common questions

What is Zellyfi?

Zellyfi is a done-for-you AI agent and website studio based in Tampa Bay, Florida. We build AI agents that live on a business's website and answer questions, qualify leads, and book appointments around the clock — and, when a business needs it, the website they run on. We are unrelated to similarly named e-commerce or Shopify apps.

Who is Zellyfi for?

Local service businesses that already invest in getting found — roofing, HVAC, contractors, plumbing and other home services, plus med spas, dental practices, and restaurants. If people visit your website and you lose some of them because no one answers fast enough, that is the gap Zellyfi fills.

Does Zellyfi answer phone calls?

No. Zellyfi is a website AI agent, not a phone answering service. It works on your website — chatting, qualifying, and booking — so the lead is captured there before it ever becomes a missed call. On the fully managed Growth Partner plan we do add SMS text-back and reminders, but Alyssa herself never picks up the phone.

Where is Zellyfi based?

Wesley Chapel, in the Tampa Bay area of Florida. We work with businesses across the United States — the AI agents and websites are delivered remotely — and we know the Tampa Bay market first-hand.

How much does Zellyfi cost?

Plans start at $179/mo for the chat agent and $449/mo for the two-pane booking agent, with no long-term contracts. Website projects are quoted separately. Pricing is published openly on our pricing page — no sales call required to see it.

Want to see it work?

The AI agents on this site are the product — open the chat and try one. Or write to max@zellyfi.comand you’ll get an answer from a human. See pricing or the AI agent overview to go deeper.

Try the live demo →